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About Me

My name is Jonathan Romine, and I am an experienced leader in UX and Product Design. I have a strong passion for transforming e-commerce experiences. Over the past 16 years, I have mainly worked in retail and B2B sectors. My leadership style is based on the servant-leader mindset. I am committed to encouraging an environment of collaborative innovation and cultivating the skills of my team members.

I specialize in creating cohesive design systems that encapsulate brand identity and drive business initiatives forward. My approach to design is centered on understanding user needs with business objectives and employing human-centered design principles. I try to unravel complex challenges and improve operational workflows. I am well-versed in constructing information architectures that promote frictionless user experiences and perform rigorous user research to support the iterative evolution of our digital products.

 

I am Specialised In

Creating Concepts

A clear and well-defined concept is the foundation of every great design. It forms the fundamental idea that sets the tone for the entire project. As such, it is crucial to carefully think through and seamlessly integrate all essential components to ensure the success of the design.

User Experience

A seamless user experience is crucial for product or service success. It starts with clear communication of the product's purpose. Usability is key, making the product easy to use and navigate. This considers design, layout, and accessibility. Prioritizing user experience helps businesses create standout products.

User Research

The foundation of exceptional design lies in thorough research. This involves delving into the needs and preferences of the intended audience, grasping the essence of the brand, and gaining insights into the competitive landscape. My approach as a graphic designer emphasizes the significance of research in crafting designs that captivate visually while also fulfilling their strategic purpose effectively.

Designing Interface

Mastering UI design is crucial to effectively communicate ideas through graphics, leading to better user engagement and understanding. It is an essential aspect of any user interface that helps create engaging and intuitive digital products.

Content Strategy

To think carefully and to plan an approach in creating and managing content within a digital product or platform to enhance the overall user experience.

Development

As a skilled UI Developer, I write clean, elegant, and efficient code with a focus on HTML, CSS, and JavaScript to create exceptional user experiences.

Recent Projects

Rexel USA – Storefront

Rexel USA, part of the global Rexel Group, offers a vast array of electrical products and solutions to professionals in the electrical, lighting, and energy sectors. Their offerings span electrical components, wiring, lighting fixtures, and more, catering to electrical contractors, industries, and commercial entities.

Project Details

AI Outlook Plugin for Order Processing

In our endeavor to create a cutting-edge Microsoft Outlook plugin, we harnessed the power of AI technology to revolutionize the way we handle customer purchase orders. Our primary objective was to develop a system that not only detects messages potentially containing purchase orders but also utilizes advanced Natural Language Processing (NLP) capabilities with machine learning […]

Project Details